Starbucks Bullseye Cookie Guide – Free at Target (June 23, 2026)
Starbucks Bullseye Cookie is a frosted, vanilla-flavored sugar cookie shaped like Target’s iconic mascot dog, Bullseye, containing roughly 240 calories per serving. This exclusive bakery item is available only at licensed Starbucks cafés located inside Target retail stores and cannot be purchased at standalone corporate Starbucks locations.
Key Takeaways
- Target Exclusive: You can only buy this cookie at Starbucks locations built inside a Target store.
- Calorie Count: Each 1.72 oz (49 g) cookie delivers between 240 to 258 calories.
- Special Event: On June 23, 2026, Target Circle members can get a Bullseye Cookie or a Tall brewed coffee entirely free.
- Delivery Friendly: If your local Target store has it in stock, it can often be ordered for home delivery or pickup via Instacart.
What is the Starbucks Bullseye Cookie?
Starbucks Bullseye Cookie is a custom-designed, pre-baked sugar cookie dipped in smooth white frosting with the signature red target ring stamped over one eye. It is baked specifically to celebrate the corporate partnership between Starbucks and Target. The cookie features a sweet, buttery vanilla profile and a dense, soft-baked texture typical of Starbucks’ premium seasonal sugar cookies.
If you’re comparing similar treats or planning a visit, it can also help to check current Starbucks prices to see how bakery items like this fit into your budget.
Nutritional Facts and Specifications
While it is a delicious companion to an iced latte, the Bullseye Cookie is best enjoyed as an occasional sweet treat.
Macronutrient Breakdown
| Nutrient | Amount Per Serving (49g / 1.72 oz) | % Daily Value (DV) |
| Calories | 240–258 kcal | 12% |
| Total Fat | 14 g | 18% |
| Saturated Fat | 9 g | 45% |
| Total Carbohydrates | 31 g | 11% |
| Total Sugars | 14 g | — |
| Added Sugars | 13 g | 26% |
| Protein | 2 g | 4% |
| Sodium | 90 mg | 4% |
Dietary Warning: This cookie contains refined flour, dairy, and eggs. It is not gluten-free or vegan. It is, however, generally produced in facilities that highlight nut-free preparations for this specific item, though you should always check the physical packaging for active cross-contamination warnings.
Where and How to Buy the Bullseye Cookie
The most important rule of tracking down this elusive treat is knowing exactly where to look.
In-Store Purchases
You cannot buy this cookie at a standard drive-thru or corporate Starbucks. It is distributed strictly to licensed Target Starbucks kiosks. Because these kiosks are independently managed franchises within Target, availability varies day-to-day based on their regional bakery deliveries.
Online Ordering and Delivery
If you prefer to check inventory before leaving the house, open the Instacart app or website, select your nearest Target store, and search for “Starbucks Bullseye Cookie.” If the kiosk has scanned it into inventory, you can add it to a delivery or curbside pickup order.
How to Get a Free Bullseye Cookie (June 23, 2026)
As part of the Target Circle Deal Days summer event launching nationwide, Target is treating its loyalty members to an elevated in-store experience.
On Tuesday, June 23, 2026, any member of the free Target Circle loyalty program can receive either a free Tall (12 oz) hot or iced brewed coffee (including cold brew) or a free Bullseye Cookie.
Step-by-Step Redemption Guide
- Join Target Circle: Download the Target app and ensure you are signed up for the free Target Circle program before checking out.
- Locate a Kiosk: Visit any of the 1,800+ Target stores across the country that feature an in-store Starbucks coffeehouse.
- Scan Your App: Head to the Starbucks counter, order your Bullseye Cookie (or eligible coffee), and open the Wallet tab in your Target app.
- Scan the Barcode: Let the barista scan your personal account barcode at checkout. Alternatively, you can type in the phone number associated with your account to apply the deal automatically.
Also read “How to Get a Free Starbucks Coffee “
DIY Copycat Starbucks Bullseye Cookie Recipe
If you don’t live near a Target store, you can recreate these adorable mascot treats right in your own kitchen.
Ingredients
- Cookies: 1 cup unsalted butter (softened), 1 cup granulated sugar, 1 egg, 1 tbsp vanilla extract, 3 cups all-purpose flour, 1.5 tsp baking powder.
- Icing: 3 cups powdered sugar, 2 tbsp corn syrup (for shine), 3–4 tbsp milk, bright red gel food coloring.
Baking Instructions
- Make the Dough: Cream the butter and sugar until fluffy. Beat in the egg and vanilla extract. Slowly mix in the flour and baking powder until a firm dough forms.
- Roll and Cut: Roll the dough out to 1/4-inch thickness on floured parchment paper. Cut the dough into dog shapes (or simple rounds if you don’t have a dog cookie cutter).
- Bake: Bake at 350°F (177°C) for 8 to 10 minutes. Do not let the edges brown; they should remain soft. Let them cool completely.
- Frost the Base: Whisk the powdered sugar, corn syrup, and milk together until a thick flooding icing forms. Keep 80% of it white. Spread or pipe the white icing over the cooled cookies and let it dry for 2 hours.
- Add the Target Logo: Tint the remaining 20% of the icing with red gel food coloring. Carefully pipe the target rings over one eye of the dog outline to complete the Bullseye look.
FAQs
Can I buy the Bullseye Cookie at a regular Starbucks drive-thru?
No. The Bullseye Cookie is an exclusive partnership product only distributed to licensed Starbucks counters operating inside Target retail stores.
How much does the Starbucks Bullseye Cookie cost?
Prices vary slightly by region and local tax codes, but it typically retails between $2.95 and $3.75 when purchased out-of-pocket.
Does Target give away free Bullseye cookies to kids?
Target does not have a standing policy for free cookies for children. However, on special promotional days—such as the Target Circle Deal Days on June 23, 2026—all registered loyalty members can redeem one for free.
Is the Bullseye Cookie the same as the Target Bakery sugar cookie?
No. While Target’s grocery division (Favorite Day) sells packaged dog-shaped sugar cookies in the bakery aisle, the Starbucks Bullseye Cookie is a distinct item found exclusively behind the Starbucks beverage counter.
How many calories are in the cookie?
One standard 49-gram cookie contains 240 to 258 calories, depending on the exact thickness of the poured icing layer.
What does the Bullseye Cookie taste like?
It tastes like a traditional, high-quality vanilla sugar cookie. It has a rich, buttery flavor profile complemented by a sweet, slightly hardened royal icing glaze.
Is the free Starbucks offer on June 23 available all day?
Yes, the coupon is valid during normal Target Starbucks operating hours (generally 9:00 AM to 5:00 PM or whenever the specific counter opens and closes) on June 23, 2026, while daily stock lasts.
Can I get the free cookie if I order through the Starbucks App?
No. Because this deal runs through the Target Circle ecosystem, you must scan your Target App barcode or provide your phone number at the register inside the Target store. It cannot be redeemed via mobile ordering on the standalone Starbucks app.
